A HEALTH charity is urging slimmers in Somerset to follow a new diet plan they have launched for 2007.

Lose pounds, save pounds, never feel hungry and reduce your risk of killer diseases - that's the message behind a scientifically-sound new diet from health charity, the Vegetarian and Vegan Foundation (VVF) who have launched their new V-Plan Diet this week.

The antidote to fad diets which don't work, the VVF's V-Plan Diet is firmly based on scientific research and does work. Low fat and veggie, research shows it can produce greater weight loss than Atkins, Weight Watchers or the Zone diet Just as importantly, it can cut people's risk of chronic diseases, such as heart disease, strokes, diabetes and certain cancers. The 40 page V-Plan Diet is loaded with simple advice and inspiring recipes to help weight watchers put these healthy eating guidelines into practice immediately.

One of the greatest health problems facing the world is obesity and the V-Plan Diet offers a solution by helping to reform people's eating habits. Just how desperately it is needed is highlighted by the VVF's newly published Globesity report, a review of the science behind the diet and an explanation of how meat and dairy are at the core of the world's expanding obesity epidemic.

Research by the American Cancer Society on 75,000 people over a decade found that the one food most associated with weight gain was meat. This is supported by the UK National Diet and Nutrition Survey, which reports that meat and meat products are the leading source of fat in most people's diets. Visit www.vegetarian.org.uk"> for more details.

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