A TAUNTON businesswoman, who successfully used social networking Twitter to capture the attention of the entrepreneur Theo Paphitis, has met up with the former Dragons’ Den investor.

Theo re-tweeted her 140-character business description to his 450,000 followers and as a result the business has over 300 more followers and extra orders for her personalised mounts and photo frame business.

Karen Lang is the owner of Azana Photo Frames company and tweeted Theo about her business during Small Business Sunday - an initiative set up by the successful businessman that runs weekly.

To celebrate the success, the weekly winners were recently invited to be the personal guests of Theo at an award ceremony at the ICC in Birmingham.

The conference saw the business tycoon presenting a certificate to each winner and congratulating them.

Theo also addressed the businesses and during a motivational 45-minute presentation to be passionate about what they do. He also spoke enthusiastically about the power of the social media and how business owners only get back what they put in.

In December 2011, Karen became shortlisted and then the following January became a regional winner of Local Business Accelerator (LBA) backed with another Dragons’ Den star Deborah Meaden and Prime Minister David Cameron. Karen won 12 months free mentoring and an advertising boost in the Somerset County Gazette.

Karen has prided herself with her hard work and has done everything from scratch by herself starting her business in the dining room. Five years on, the business became very successful with three online platforms and has exhibited at local fairs and is now going to London to exhibit her frames at the National baby show at the excel centre.

To become an SBS winner – follow @Theopaphitis on Twitter and tweet your business on Sunday between 5.00 – 7.30pm. Each week Theo reviews and chooses his favourite lucky six businesses who are then retweeted. The benefits range from increased Twitter followers to positive media publicity and increased sales.